Creating Strategic Alliances in the 21st Century...

One of the questions we are often asked by our clients is, “How do I identify myself so I stand out amongst other business people?”  Our strongest suggestion, label yourself!  There are a number of ways to do this. Wear your name and company logo in all places you want to be recognized.  Often times we discuss where to wear your name badge.  As for the location, wear your name on your right side. When you...

Marketing Plans for Auto Restoration Companies...

I work with hobbyists who want their old iron to run like new and collectors who want their treasures to be as reliable as their daily drivers. Marketing plans for auto restoration companies who want to act in solo.  Examples below of strategies that can be custom designed to meet individual owner needs: Communication is more than just talking and blogging.  It will show you how stay in touch with those who say, “I want...

Networking 101 in the Cyber Community...

So, you have decided to grow your business.  You want to take it to the next level.  Great!  You have limited marketing dollars and want to get the biggest bang for your buck.  Hiring sales people is out.  Print advertising is do able, but the return is too long term and expensive. You have heard of word of mouth advertising, and want to know more.  Here are some tips to get you more prospects and referrals. First, look...